By Abdul Rahman Suagibu –
NEW AFRICA BUSINESS NEWS, Freetown, Sierra Leone- MOROCCO, orange has inducted in to office, its Middle East and Africa operational head office in Morocco at the Casablanca Finance City Tower (CFC) in the heart of Casablanca.
Orange Middle East and Africa head office, will improve the teams to steadily connected to other countries in the region, as well as a Social Hub that oversees and monitors the digital activity of Orange and the industry by and large in Africa and the Middle East in real-time. It’s a 900 m2 over two floors.
Alioune Ndiaye – Chief Executive Officer Orange Middle East and Africa noted “I am very proud to inaugurate alongside Stephane Richard and in the presence of all the members of the Orange Group’s Executive Committee this new head office in Casablanca. It sends a highly symbolic message, a turning point in the history of the Group that provides further proof of our desire to be even closer to our customers and to make Orange MEA the preferred multi-services operator for people in Africa and the Middle East.”
Alongside an average annual growth rate of 6%, Orange Middle East Africa has showed that, its economic and financial model is impervious to failure regardless of user input or unexpected conditions making it the leading region in terms of growth in the Orange Group. Starting in 2015, Orange chose to give its subsidiary, Orange MEA more sovereignty in order to grow its business in the region.
Alioune Ndiaye, appointed to head the subsidiary in May 2018, wants to see a strong local foothold, which is essential to finding relevant responses that meet the needs of the African people. He has since made a series of appointments of senior managers from countries in Africa and the Middle East.
For New Africa Business News Abdul Rahman Suagibu Reports, Africa Correspondent